
The Story BehindThe Total Wash
Ashton Ferry started The Total Wash Co. in 2021 with one goal: be the exterior cleaning company Madison could actually count on. Today we're top-rated — but the approach hasn't changed.
Who is The Total Wash Co. and why are they Madison's top-rated exterior cleaner?
I'm Ashton Ferry, and I started The Total Wash Co. in 2021 because Madison homeowners kept telling me the same story: 'The last company never showed up.' I built this business on the opposite premise — show up on time, do the job thoroughly, communicate clearly, and back every job with a satisfaction guarantee. Since then, we've served 5,500+ Dane County homeowners across Madison, Middleton, Fitchburg, Verona, Sun Prairie, Waunakee, Monona, Maple Bluff, and Shorewood Hills. We carry $2M liability insurance, full workers' comp, and an A+ BBB rating. Our 5.0-star Google rating across 201+ reviews reflects what happens when a small team genuinely cares about every job — not just the first impression.
Our Story
I'm Ashton Ferry, and I started The Total Wash Co. in 2021 because I kept hearing the same story from Madison homeowners: "The last company didn't show up." Or they showed up late, did a mediocre job, and disappeared. I figured if I just showed up on time, did thorough work, and actually communicated — I'd have more business than I could handle. Turns out I was right.
What started as a window cleaning operation in Middleton and Fitchburg in 2021 has grown into a full-service team handling everything from Shorewood Hills lakefront homes to commercial properties in Sun Prairie and Waunakee. We've served 5,500+ Dane County homeowners across the Madison metro — and we're still personally invested in every single job.
The core values haven't changed: show up when you say you will, do the job right, charge fairly, and treat every property like it's your own. That's The Total Wash Promise — and it's why we hold a 5.0-star Google rating across 201+ reviews. We carry $2M general liability insurance, full workers' comp coverage, and an A+ BBB rating. I stand behind every job personally. — Ashton Ferry, Owner
Our Core Values
Excellence
We re-clean any spot you're not happy with — same day, no charge.
Trust
$2M insured, bonded, background-checked. Your property is in safe hands.
Team
Same crew every visit — they'll know your property, your preferences, and your name.
Community
We live here too. Our kids go to your schools. Our reputation is our livelihood.

Why Madison Chooses Us

Based on 201 reviews
"After being stood up by two other companies, The Total Wash actually showed up exactly when they said they would. They cleaned our windows and even noticed our gutters were clogged — pointed it out without any hard sell. Refreshingly honest and reliable."
"We hired a cheaper company for pressure washing and they damaged our deck stain and left streaks everywhere. The Total Wash came in, fixed everything, and made our deck look better than new. They explained exactly what went wrong and how they'd prevent it. True professionals."
"What impressed us most was how carefully they moved our patio furniture and protected our landscaping. When they finished, everything was back in place — not a single plant disturbed. It's the little things that show they care about your property."
"Ashton and a partner arrived to clean out our impossibly high gutters. I was impressed with the efficiency! I really appreciated the communication. A text reminding of day and time. Also a notification when they were on the way. All on time!!!!"
"Experience with snow removal has been top notch! We were worried we wouldn't find someone in time this year but Ashton was prompt and efficient."
"They did a wonderful job here at The Madisonian! Would recommend them to everyone!"
"Crystal clear windows from top to bottom. They used a water-fed pole system that left zero streaks. Even got the hard water stains off our bathroom skylights that I thought were permanent."
"We have a lakefront home with 34 windows. They were in and out in under 3 hours and every single pane was spotless. The crew was respectful, wore booties inside, and cleaned up after themselves."
"I've used three different window cleaning companies over the years. Total Wash is the only one I'll use again. They actually clean the tracks and screens — not just the glass."
"Best window cleaning we've ever had. They pointed out a cracked seal on one of our double-pane windows before starting — saved us from water damage. Will absolutely use them every spring."
"Booked interior and exterior window cleaning. The difference is incredible — I didn't realize how much light we were missing. House feels completely different now."
"Second year using them for our windows. Same great crew, same great results. They remembered our dogs' names and where we keep the spare key. That's the kind of service you can't find anymore."
"Our white vinyl siding had green algae streaks running down every panel. One soft wash and it looked brand new. Neighbors thought we got new siding installed."
"Whole house soft wash plus driveway pressure washing. Took them half a day and our property looks like the day we moved in. The before and after photos they sent were unbelievable."
"I was nervous about pressure washing our cedar siding but they explained they'd use soft wash instead. Zero damage, all the mildew gone. They clearly know what they're doing."
"Had our brick colonial soft washed before listing the house. Realtor said the curb appeal boost probably added $5-10K to our sale price. Best $600 I ever spent."
"Our stucco house had black streaks from the gutters overflowing. They cleaned the whole exterior AND the gutters in one visit. One invoice, no hassle. Love that."
"We get our house washed every spring. The Total Wash is the only company that's been consistent three years running. Same quality, same attention to detail, fair price."
"Our aggregate patio was so dirty we were considering replacing it. They pressure washed it and it looks brand new — saved us thousands. Even sealed it after. Highly recommend."
"Driveway, sidewalks, and back patio all done in one morning. The clean lines where the concrete meets the grass are so satisfying. My husband keeps going outside just to look at it."
"Pool deck was covered in algae and genuinely dangerous — someone was going to slip. They cleaned it in 2 hours and now it's safe for the kids again. Should have called sooner."
"They pressure washed our Trex composite deck without any damage. Other companies I called said they couldn't do composite. Total Wash knew exactly the right pressure and distance to use."
"Our retaining wall was covered in moss and the steps were black with mold. The transformation was dramatic — it's like having a new landscape feature. Photos don't do it justice."
"Three-story house and they handled it without any issues. Cleaned gutters, flushed downspouts, even showed me photos of what they found up there. Professional from start to finish."
"We have massive oak trees that dump leaves every fall. They cleaned our gutters and installed gutter guards all in one visit. Haven't had a clog since. Money well spent."
"Gutters were overflowing and water was pooling near our foundation. Total Wash came out same week, cleaned everything, and the drainage problem is completely solved. Quick and thorough."
"We're in our 70s and can't get on a ladder anymore. They come twice a year for gutter cleaning and are always gentle with our older home. Trustworthy crew we don't worry about."
"Signed up for their seasonal snow removal plan. Every storm, my driveway and sidewalks are clear before I wake up. The peace of mind alone is worth the price."
"We have a corner lot with a LOT of sidewalk. They handle it all — driveway, sidewalks, front steps, even salt the walkways. Reliable every single time, even during that big February storm."
"Switched from a big national company to Total Wash for snow removal. Night and day difference. They actually show up when it snows, imagine that. And the salting prevents ice buildup."
"Black streaks on our roof made our house look terrible. The soft wash treatment removed everything without damaging the shingles. Roof looks 10 years younger."
"We were told by our HOA to clean our roof or face fines. Total Wash came out within days and the roof looks perfect. HOA approved immediately. Thank you!"
"They cleaned our solar panels and the energy output increased 15% the next month. They also did our skylights while they were up there. Efficient and careful with expensive equipment."
"Rust stains on our concrete from old patio furniture. They used some kind of specialty treatment and the stains are completely gone. I tried everything from the hardware store — nothing worked until these guys."
"We manage 12 apartment buildings and Total Wash handles all exterior cleaning. They're organized, on schedule, and their pricing is straightforward. No hidden fees, no surprises."
"Our retail storefront windows get cleaned monthly by Total Wash. Customers notice — we've gotten compliments on how clean our store looks. That's directly attributable to their work."
"Hired them for our entire condo complex — 8 buildings, all sidewalks, the parking garage. They came in, knocked it out in two days, and the residents are thrilled. Already scheduled for next year."
"Grease buildup on our dumpster pad was a health inspector citation waiting to happen. Total Wash deep cleaned it and now we're on a monthly maintenance schedule. Problem solved."

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